ENSURING SOCIAL STABILITY OF AN ORGANIZATION THROUGH INSURANCE WHILE MANAGING
ENTREPRENEURIAL RISKS 

Luzgina Ol'ga Anatol'evna, Doctor of economical sciences, professor, sub-department of economics, finance
and management, Penza State University (40 Krasnaya street, Penza, Russia), em@pnzgu.ru
Budina Valentina Ivanovna, Candidate of economical sciences, professor, head of sub-department
of economics, finance and management, Penza State University (40 Krasnaya street, Penza, Russia), em@pnzgu.ru
Kuz'mina Mariya Gennad'evna, Senior lecturer, sub-department of economics, finance and management,
Penza State University (40 Krasnaya street, Penza, Russia), em@pnzgu.ru

316.72: 338.4

Background. The theory of reducing adverse consequences of entrepreneurial risk has always received considerable attention. The current economic situation has aggravated the problem of social tension in companies and the whole society. In the absence of real sources of compensation it is advisable to use a wellknown method of insuring personnel income and employers’ losses in case of suspension of production. The aim was to study reserves of providing social stability of the organization while managing entrepreneurial risks.
Materials and methods. The accomplishment of the objectives has been achieved by analyzing the situation at industrial enterprises of the Penza region in the period from 2008 to 2010. During the period of social and economic uncertainty the companies pursued the policy of underemployment, dismissing pensioners, reducing the incentive role of wages, which led to social instability in rganizations.
Results. We have analyzed the notions of organizational stability of the enterprise, entrepreneurial risks and organizational destabilization. We have revealed a positive role of insurance, corporate liability insurance in particular, in ensuring social stability in an organization.
Conclusions. It is necessary to develop and integrate a mechanism of managing risks and minimizing organizational losses through insurance into the Russian corporate (organizational) culture.

entrepreneurial risk, insurance, organizational stability

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